Resources

The Educational Cost of Schoolhouse Commercialism, 2011

National Education Policy Center at the University of Colorado, Boulder


Zero to Eight: Children's Media Use in America 
A Common Sense Media Research Study 
October 25, 2011

AAUW report: Crossing the Line - Sexual Harrassment at School 
Study on the specific type of bullying that is sexual harrassment 


 Girl Scouts' Healthy Media Commission 
Commission for Positive Images of Women and Girls




American Academy of Pediatrics policy statement: negative health effects of television viewing on children and youth and recommendations to parents and pediatricians.


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Reality on MTV: Gender Protrayals on MTV Reality Programming, 2011
Parents Television Council


Sexualized Teen Girls: Tinsel Town's New Target, 2010
Parents Television Council


The Ratings Sham II
Parents Television Council on the network's ratings system


Advertising to Kids and the FTC:
A Regulatory Retrospective That Advises the Present

In 1978, the Federal Trade Commission (FTC) proposed a ban on advertising to children under eight. The decision was based on research showing that marketing to young children is inherently unfair and deceptive because young children do not understand the persuasive intent of advertising. The proposal backfired when industry lobbied Congress, which then severely curtailed the FTC’s power to regulate advertising to children. This document explains the history of government regulation of marketing to children.



Report of the American Psychological Association task force on the Sexualization of Girls


American Psychological Association on Violence in Mass Media


FTC report to Congress: Marketing Violent Entertainment to Children April, 2007



Primer on the issues can be found at Campaign for a Commercial-Free Childhood issues page


Kaiser Family Foundation survey, January 2010:
Generation M2: Media in the Lives of 8- to 18-Year-Olds



Yale Rudd Center for Food Policy and Obesity, July 2010
Influence of Licensed Characters on Children's Taste and Snack Preferences


 
TRUCE: Teachers Resisting Unhealthy Children's Entertainment 
Infant / Toddler Play, Toys and Media Action Guide







Commercialism in Education Research Unit at Arizona State University Policy and Statutory Responses to Advertising and Marketing in Schools From the executive summary:

"Overall, marketing activities in schools actively threaten high-quality education by causing psychological, health-related, and academic harm to students. Commercial activities offer children experiences primarily intended to serve the sponsors and not the children themselves; they are therefore inherently “mis-educative,” because they promote unreflective consumption rather than critical thinking and raA fational decision making."

Children, Wired: For Better and For Worse
In Neuron
Fascinating overview of research on both the positive and negative effects of television, video games and internet use, depending on content, context and the user's developmental stage.